Insights
Notes on data & decisions
Short, practical reads on analytics, dashboards, and making numbers useful — written for owners and managers, not data scientists.
KPIsMar 2, 2026
7 KPIs Every Growing Business Should Track
Revenue alone doesn’t tell you if the business is healthy. These are the metrics that give owners and managers an early warning system.
Data VisualizationFeb 9, 2026
5 Data Visualization Mistakes That Hide the Story
A dashboard can be full of charts and still say nothing. These common design mistakes bury the insight your data is trying to surface.
Data CleaningJan 12, 2026
Clean Data, Better Decisions: Why Preparation Is 80% of Analytics
Dashboards get the attention, but the real value of an analytics project is built in the unglamorous work of cleaning and modeling the data first.